Dan's Blog: Kapow Debrief
Kapow’s something of a special convention for us. The con’s first outing last April was also the first time that Moon saw action at a major convention and Kapow 2011 remains one of my highlights from last year. In the end Kapow 2012 turned out to be something of a mixed bag, not awful by any stretch but certainly a very different to last year.
It was pretty hard to get a sense of the overall vibe of the con as we were kinda tucked away in the new Artist’s Alley on the upper level but on the whole the atmosphere definitely seemed somewhat muted compared to 2011. That’s not to say that people weren’t enjoying themselves but the electricity which permeated the air last time was lacking and the audience numbers certainly looked to be down (though this is pure speculation).
Ultimately I think you have to put this down to the decision to postpone the convention until May in order to allow Marvel Comics to attend (they were a little busy in April with a certain movie). This move placed Kapow exactly a week before one of London’s other Goliath cons, MCM and just 2 weeks after the Bristol expo. To be fair, all three cons have slightly different audiences but cramming them all into one month was always going to force fans to pick one or two and both Bristol and Kapow appear to have been hit by this (though, let me again stress that this observation isn’t based on concrete attendance figures).
One thing that wasn’t lacking was the work that the guests and exhibitors themselves put into the event. Of the few events I got to see the Lucha Britannia‘s wrestling shows remain the highlight for me. Wrestling shows at comic cons have become a pretty common sight but the Lucha Britannia guys put on by far the best show I’ve seen in this country and I heartily recommend that you catch one of their shows if you get the chance. Jonathan Ross also continued to carve out a reputation as the ultimate convention guest, at one point even diving into the ring to help the good guy wrestlers win the day.
Reactions to the new Artist’s Alley seemed to be kinda mixed too. Some people enjoyed the quieter atmosphere as it allowed them to talk to fans without clogging up the isle and certainly for the fans who found their way up there it offered a lot of opportunities to spend time meeting creators. Of course the down side is that not all the fans found all their way up there and because the layout didn’t funnel people directly past tables, it was tough for exhibitors to strike up conversations and ultimately sell books.
In all honesty, use of the upper levels of the business design centre was inevitable given how crowded the main floor got during the day. I take some issue with the price that was charged for the tables in the Alley, given that they were always going to be inferior to the main floor in terms of sales. Other cons justify the existence of these less desirable plots by renting them to small press publishers and creators for a reduced rate. It’s a deal that works for everyone as you essentially get what you pay for. Kapow’s stance has always been that they don’t do small press and everyone pays the same for a table. This was fine last year, we paid a premium sum but we got a premium table in a premium location. This year however I can’t help but feel that we paid way over the odds for a less desirable location. Die hard critics will leap on this as “another example of Kapow stiffing small press” but I’m not sure I see it in quite such extreme terms. The Artist’s Alley was a new venture and it takes a year or so to work the bugs out of things like that. Jumping to conspiracy theories serves nobody and it’s far better to offer organisers constructive feedback than jump down their throats. So here’s the feedback, Kapow: The Artist’s Alley works, it’s a good addition but it’s too expensive and you need to make it clearer during the booking process that it’s located on the upper level…oh and if you could book even more luchas, that’d be great too.
While we’re on the subject of feedback, I want to offer one additional thought. Kapow, your wristbands suck. They look like creepy, escaped hospital patient bracelets and they are scratchy as hell (my poor wife has the scars to prove it and that’s just from rolling onto my arm in her sleep during Saturday night). Give exhibitors lanyards. Lanyards are cool, you can take them off at night and they sound like the name of a family from Game of Thrones. There’s no reason not to use them.
On the whole, the weekend was a lot of fun for us. Despite the disappointment of our table, we sold reasonably well, met a lot of incredible Moon fans (seriously, you guys are incredible) and had a lot of fun. I want to send out some congratulations to Band of Butchers artist Rob Carey who not only successfully launched his Lightning Strike project but (justifiably) had big name editors drooling over his artwork. Never get tired of seeing people I know get recognition they deserve. Also want to give some thanks to Stuart Gould from UKComics for coming through again with some amazing print work for us. If you make comics and you don’t use Stu for your printing then you’re possibly mad.
I now have four days to “relax” by doing my day job, meeting with my film writing partner Jim Eaton to work on our next big project and finalising the new Unseen Shadows comic I’m doing and then it’s off to MCM for three more days of madness. I’ll be live tweeting the Eagle awards from @danthompson2099 on Friday and given how much free beer they gave me last time, this should be something that’s worth tuning in for.
Well done, Kapow for pulling off the difficult second album. There were some logistical issues but every fan I spoke to had a cracking time. Here’s to another year of a very unique convention.